Lledo

Lledo was a British die-cast toy company founded in 1982 by Jack Odell, one of the original co-founders of Lesney (Matchbox). Named after his surname spelled backward, Lledo specialized in producing nostalgic 1:43 scale die-cast vehicles, often modeled after vintage delivery vans, cars, and trucks from the early 20th century. Lledo’s most famous line, “Days Gone”, focused on detailed replicas of classic British vehicles featuring historical branding and advertising liveries—from soap and tea companies to breweries and local shops—making them especially popular with both collectors and promotional advertisers.